AMP in 2025: Why Speed Still Wins

In 2025, AMP continues to offer tangible benefits for websites prioritizing speed and 横浜市のSEO対策会社 mobile user experience

The once-ubiquitous push for AMP has faded, with search engines now favoring broader performance signals

AMP’s original design philosophy—minimize, optimize, deliver—still holds strong today

Mobile visitors have zero patience; even minor lag drives them away

It reduces data usage and improves reliability where connectivity is inconsistent

AMP’s structured approach actively improves the metrics that matter most for visibility

Sites with high traffic and low tolerance for lag continue to depend on AMP’s predictability

Some developers view AMP as redundant in environments with modern infrastructure

Its static, validated structure requires minimal upkeep and works consistently across devices

If your goal is speed above all else, AMP’s controlled environment delivers unmatched consistency

Used strategically, it boosts engagement metrics and reduces bounce rates significantly

Keep it simple: use AMP for what it was built for, and let modern tools handle the rest